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  • Wedding decoration
Online Shop
View our super online boutique and bookshop.
Our Books
Browse our own range of floristry books.
Love flowers? Get involved.

All about thrive

Borne out of a love of flowers, books, beads, nature and crafts - a passion for design and a desire to inspire and enthuse, Thrive floristry has evolved!

Thrive floristry is run by me, Claire Cowling (florist, designer, author and beadaholic!!). I offer a bespoke floral design service together with a boutique style on-line shop which features an eclectic selection of beautiful new, hand crafted and vintage items, wonderfully inspiring books and magazines and a selection of the practical items you may need to create your own masterpieces.


The Thrive Hive!

You can come and visit us in our super premises!  We've affectionately named our new home "The Thrive Hive" as it's a "hive" of activity, with so much happening and going on!!  We have our fabulous floristry workshops - both for groups and private tuition... our bookshop - where you can browse and buy from our fantastic selection of floristry and flower arranging books, magazines and DVDs... order gorgeous bespoke floristry - whether for your wedding, funeral designs, party flowers or any other occasion!  It's home to our homewares and gift area - a carefully sourced selection of hand-made (some by us...some by others) and made in England at that!!, fairtrade and thically sourced items and a lovely selection of cards by UK designers.  We warmly welcome you to come and take a look.

Liz and Claire Cowling, RHS Chelsea Flower Show, Gold and Best in Show

Like to know more about our own floristry books?! Click here for the full range.

About Us

Where it all began!

My Mum was the culprit! I only intended helping out at her newly established florist’s shop in the historic centre of Bury St Edmunds for a few weeks but got totally hooked on floral design and we soon found ourselves setting trends in the floristry world. From modest beginnings, we were invited to have our work showcased in International publications and at world-standard shows, where we received several notable awards including three highly coveted RHS Chelsea Flower Show Gold Medals.

Soon after selling the shop we published our first book together, "Straight from the Heart: Bridal Floristry for the 21st Century", which was an instant success and is now nearly impossible to come by. This was followed by a second edition, which is now also sold out and highly collectable.

Following the success of the wedding book, a need was identified for a book showcasing emotive and stylish funerals designs - that were both practical and saleable for florists to be able to re-create. "Straight from the Heart: Sympathy for the 21st Century" resulted and again this quickly sold out and a new book, "Straight from the Heart: Sympathy Collection" was prepared full of stunning and memorable designs... you can buy your copy here!

The most recent book "Wedding Bouquets for Spring", showcases a wonderful array of wedding bouquets from simple hand-tieds to those with more technical frameworks and intricate detailed flowing designs... you can buy your copy here!

Mum’s kind of retired now, so Thrive Floristry is mainly me! I keep creating, designing and learning. I love creating pieces of floristry for special occasions, hosting floristry workshops, visiting and being involved in shows and events. I love sourcing unusual containers and experimenting... anything flowery!! I remember once whilst in town with my daughter, I stopped to look at a plant stall, she turned and said “Mum, can’t you have one day not thinking about flowers?” I guess I can’t!! In some shape or form they are a huge part of my life – whether it’s growing them in my garden, working with them, buying them, conditioning them, designing with them, photographing them, admiring them... you’ve just gotta love the beauty of them.  They are pretty amazing! I thoroughly enjoy passing on my passion and love of flowers to all interested and very much hope that my enthusiasm inspires you in some way too.

Books, Magazines and Sundries

Being totally mad about flowers we have written and published our own floristry books – the Straight from the Heart series and Wedding Bouquets for Spring plus Flowers for Funerals magazine.  You can find out more about them here. Our knowledge of floristry books and magazines is extensive so you can be sure of the very best advice and customer service should you need a helping hand to choose what’s appropriate.  We have one of the best ranges of floristry and flower related books around and have recently added some lovely craft and jewellery books and some classic, collectable and vintage titles too.  We hold a great selection of titles from around the world in stock so delivery is swift and efficient as well as fairly priced.   

Our floral sundries are a carefully selected mix of highly practical and must have items for you to indulge your own floral fantasies! If you need something not listed, please ask, we may have some or be able to source it for you. We have an eclectic and desirable range of the most scrumptious containers – beautiful things that you can’t pick up at your local wholesalers.  We hope you will love them too! Find out more here. Please enquire if you need something specific as we may well have one in stock that is not yet listed or be able to source it for you.

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Flowers are my main passion. I love to create stunning Wedding flowers... flowers for parties, balls and special events – and making them personal to you.

My designs are always beautifully handcrafted and attention to detail is a must!

Fresh flowers are a favourite and definately predominate, however I also adore creating the most scrummy vintage styled bouquets, hairpieces and buttonholes from beads, gems, brooches and buttons which are fun, amazingly detailed and just gorgeously exquisite! 

Take a browse through our

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NEW!  A gorgeous collection of handcrafted, contemporary jewellery... created personally by me – Claire Cowling... read all about it here.

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Home, garden and gifts

I love art and crafts... so thought I’d add a few of my favourite things too... along with some other quirky bits and pieces for the home and garden that are quite cool and fun – take a look in the Thrive shop!

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